The mechanics of a style of copywriting that’s ever popular, and rightly so.
Find me at Wizu Workspace in the Leeming Building above Leeds Kirkgate market.
Language: the glue that spreads sticky (dangerous, even) ideas amongst people
Book review about a title that paved the way for my mission to help people say what they really mean to with copywriting.
Another exercise in identifying and connecting with the right kind of clients. This time it’s experience and interests.
Play to your strengths they say. Here it goes.
The characteristics of my ideal client.
Another exercise from Book Yourself Solid.
I’d like to attract more of the right kind of clients. Here’s the first step in how I’ll do it.
My vision behind everything I do as a freelancer.