Why go for straight-talking copywriting?
The mechanics of a style of copywriting that’s ever popular, and rightly so.
I’ve moved. Here’s my new business address in Leeds
Find me at Wizu Workspace in the Leeming Building above Leeds Kirkgate market.
Look out! Here come the thought police
Language: the glue that spreads sticky (dangerous, even) ideas amongst people
Non-violent communication
Book review about a title that paved the way for my mission to help people say what they really mean to with copywriting.
Life situations
Another exercise in identifying and connecting with the right kind of clients. This time it’s experience and interests.
Natural strengths
Play to your strengths they say. Here it goes.
A target market I’m best suited to serve
The characteristics of my ideal client.
Markets I’d like to crack
Another exercise from Book Yourself Solid.
Book yourself modest
I’d like to attract more of the right kind of clients. Here’s the first step in how I’ll do it.
Welcome to clarity utopia
My vision behind everything I do as a freelancer.
