An exceptionally generous offer with no strings attached. Would you like to solve a problem, once-and-for-all?
There are things about you – inclinations, experiences, stuff you’re capable of, that are so intrinsic to who you are that you’re practically blind to them.
Criticism feels like attack when that beautiful thing you invest so much time and effort in melds with your very being. To cope, what if you thought more like a Shaman?
My experimental audio blog pondering the muddy footprints of humanity is now live. Go and listen.
So you’ve been meddling with your marketing message. You’re worried your marketing copy doesn’t quite ring true with the people you need to reach.
To allay your fears, I’ve pulled together a copy messaging checklist of sorts.