Why I’ll keep giving away my trade secrets and doing myself out of a job, if it means there’s less dull, corporate dirge in the world.
Meet the self-appointed simplicity stazi.
A perfect symbiosis between copy and context on the Leeds-Liverpool Canal.
The second part of my article on important, often overlooked, questions to ask when freelancers and clients begin a new project together.
Done well, a brief does more than formalise what everyone needs to understand, it prompts clients and freelancers to ask important, often overlooked, questions. Here are five to help your project get off to a flying start.