You might know Grant Thornton as an industry insight provider; their economic reports and white papers help countless leaders make effective decisions around the world. Chances are you’ve already read my copyedited words, if you’re into higher education, global geopolitics or international trade.
What you might not know is that Grant Thornton also collaborate with a network of specialist providers, to deliver sector-specific services, like IT cybersecurity. They sometimes need help producing materials to market those services, and in this case they turned to me.
The brief was to translate case studies into bitesize briefings that demonstrate their partners’ cybersecurity credentials to prospective clients.
My approach was to interview cybersecurity consultants in Ireland, listen to their stories and background technical details, then write short, digestible case studies that focus on clear, real-world commercial outcomes.
Take a look at the results:
The cybersecurity case studies I wrote were circulated to a global audience, confirming Grant Thornton’s position as industry leader and IT sector authority, attracting new business for their partners.