Category: Copywriting
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Fretting your message doesn’t ring true? Try this 5-point checklist for your copy
So you’ve been meddling with your marketing message. You’re worried your marketing copy doesn’t quite ring true with the people you need to reach. To allay your fears, I’ve pulled together a copy messaging checklist of sorts.
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Maybe it’s time you wrote your own copy
It’s an unorthodox position for a copywriter to take. I realise that. But if you fit the bill described here, then maybe it’s time you wrote your own copy.
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That beautiful moment when something just clicks
Join me for a walk you’ve done many times before. But hey, what’s that – down there in that alleyway…
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Two pain-points for people with small, creative businesses
An enlightening chat with a UI designer reveals two potential angles for my insightful case study workshop.
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Why it’s easier to write about what you know
Promoting your services as a small creative business is a burden. It’s awkward because it’s not safe territory for you. Your process and expertise is, so let’s help you write about it.
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Now published: Want to know your value AND gain more meaningful work? Interview clients. Write case studies like this – 5 article series on LinkedIn
Brain successfully dumped. A load of insight on how to write case studies is up on LinkedIn. Here it is, all in one place.