Brain successfully dumped. A load of insight on how to write case studies is up on LinkedIn. Here it is, all in one place.
Stay focused on this one thing and your case studies won’t just sell, they’ll be magnetic and irresistable to the right kind of people.
A client-freelancer relationship is a relationship like any other. For this to work we must be the right match. The right match means people working together with common values and a shared worldview. And it only happens when we’re both in it for the same reasons – how we make our mark on the world, […]
Got a proven track-record of fixing problems? Let’s use that to cultivate interesting challenges and likeminded clients – with insightful case studies.
Let’s rethink case studies. Here I explain how framing and focus help you write better, more engaging case studies that cultivate the right kind of clients.