Category: Freelance life
Fear of freelancing
Fear is a hideous impulsive relic of our reptilian days that’s designed to keep us wary and anxious of risk. It stifles ambition and maintains the status quo. But with steady progress and arduous battles with self-belief you can outgrow fear. And to me, freelancing and self-employment feels like a natural way to fulfil our…
Keep it simple
The older I get the more I believe in the old adage “keep it simple”. Not just in copywriting but with any idea or solution to fix a problem. Here’s a good example of why, spotted outside Topshop in Leeds city centre while it temporarily relocated during its refurbishment: I watched for a while as…
3 helpful ways to handle criticism
Clients want your creations to make them money. You want your work to be the magnum opus of your creative career. Here’s how to deal with honest misunderstanding that leads to mistakes.
Name my baby
Choosing an identity is the exciting part of starting up a new business right? Naming a baby probably isn’t much different. You pen a list of names you like or that mean something to you, then mull them over. You do a bit of research, canvass opinion from peers and even pick a colour scheme…
What advice would you give to new entrepreneurs?
In June last year I went back to school at a boot camp for entrepreneurs, to brush up on the practicalities of running a business. As well as making new like-minded friends and exploring necessary evils (tax), what really interested me were presentations from successful entrepreneurs. People who’ve already navigated the rocky road along which…
Rework
Don’t you just love finding like-minded people? People who share a similar view of the world. Well, if you run a business and believe in simplicity and common sense you’ll be elated with what the people behind 37signals have to say in this book. Rework is a breath of fresh air through the corridors of…
