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Case studies Copywriting Notes

Now published: Want to know your value AND gain more meaningful work? Interview clients. Write case studies like this – 5 article series on LinkedIn

Brain successfully dumped. A load of insight on how to write case studies is up on LinkedIn. Here it is, all in one place.

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Case studies Notes

Here’s some seriously useful marketing insight on LinkedIn

One day, when my case study workshops are the talk of the town, they’ll reflect on this moment as where it all began.

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Copywriting Freelance life Notes

Copywriting with purpose

If you skim this blog you’ll notice ‘starting with why‘ is an increasingly recurrent theme over the last few years in my copywriting. After a decade or so of writing for clients whose causes I could broadly get on-board with, I’m now focusing on clients and causes I can get fully behind. By that I […]

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Copywriting Freelance life Notes

Reshuffle – the story so far

A quick note on my efforts so far to reposition myself as the IT sector copywriting specialist it seems I already am.

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Notes

Why it’s gone a bit quiet here

A life of making useful things.